Gen.g and mcdonalds support aapi community with gamified dj stream

The “Arena x Gen.G Charity Stream” presented by McDonald’s brought together the top Asian American DJs within Southern California for a gamified DJ stream to raise money for the AAPI Community Fund.

Role: Marketing Manager

  • Assisted Production Manager with programming for stream

  • Worked with internal creative teams on look and feel of broadcast

  • Collaborated with PR agency to execute release