MEDILL SCHOOL OF JOURNALISM PARTNERS WITH GEN.G
The “Choose Your Own Medill Adventure” content series showcased pathways that students could pursue from journalism, esports, fashion and more. The campaign also gave select Medill students the opportunity to intern at Gen.G as beat writers for its esports teams.
Role: Project Manager, Talent & Newsletter Editor
Scouted and booked Medill talent to record for episodes
Managed marketing campaign deliverables and timeline to ensure timely submission to client
Edited written recaps and feature pieces in intern newsletter
Acted as talent for Instagram content